All Activities
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What’s Trending: Unlocking Viral Creative with Creative Shop
This invite-only session is led by Meta’s Creative Shop and is designed to give expert-level creative recommendations. You’ll learn how to identify trending strategies, craft high-impact ad creative, and translate these strategies to strong performance. Don't see any events...
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Opportunity score for agencies: Helping clients achieve better results
This workshop explains how agencies can work with their clients to use opportunity score, a new feature in Meta Ads Manager, to improve campaign performance. Content will include an overview of what opportunity score is, its benefits and when...
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Creator Monetization API Summit
Join us for the first Creator Monetization API Summit, an exclusive invitation-only event highlighting the latest tools, features and roadmaps that make it easier for partners and their clients to discover and collaborate with creators while driving performance with...
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Creative Strategies to Succeed This Holiday Season
Webinar learning objectives Supercharge your holiday campaigns with creative strategies that drive results. In this live training, you'll learn to build holiday-first creative frameworks for Reels ads, diversify assets to reach more people and use AI tools to create...
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Catalog product video to enhance your Advantage+ catalog ads
The purpose of this workshop is to help advertisers map their own business objectives to what is functionally possible with catalog product video. Content includes an overview of the benefits of using catalog product video, creative best practices, how to...
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Q&A with a Meta expert
Sign up for a live session with a Meta expert to get your questions answered on key Agency Summit topics, like Creator Marketplace, AI, value tools, measurement solutions and opportunity score. Don't see any events here? Be sure to log...
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Optimize for the conversions you value
This workshop covers how to guide AI for greater campaign performance using optimization tools across Meta technologies. Learn how to customize ad delivery for specific business KPIs and high-value customers, connect data sources for more accurate optimization and measurement and...
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Increase campaign performance with partnership ads
This training will cover how to use partnership ads to improve campaign performance. It covers the different types of partner content that can be used as partnership ads, as well as how to work with creators and build a partnership...
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Introduction to AI generated creative
Discover how to leverage generative AI tools to elevate your marketing visuals and advertising strategies, learning fundamentals of creating engaging images using Meta AI, including image generation, editing, and animation techniques, tailored for marketing professionals with a foundational understanding of...
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Maximize performance with new tools in Meta Ads Manager
This webinar will explore the changes we are introducing that will make it easier to maximize performance in Meta Ads Manager for agencies, businesses and advertisers. First, we’ll discuss how opportunity score provides experimentally proven recommendations to help improve campaign...
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Optimize campaign performance with A/B Testing and Conversion Lift
This course explores the value of a holistic measurement approach and specifically covers how to implement and interpret Conversion Lift tests and A/B tests and use the insights to optimize your future campaigns.
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Meta Advantage+ leads campaigns: generating high-quality leads with AI
This training begins with an introduction of Meta Advantage+, followed by a closer exploration of the newly launched feature, Advantage+ leads campaigns. Next, we’ll review best practices for your Advantage+ leads campaigns. We’ll then take some time to review how...
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Ads that click to message: advanced best practices
The purpose of this workshop is to help small businesses understand and apply the benefits of Business Messaging and ads that click to message. This training explores how to apply creative best practices and optimization techniques to ad campaigns that...
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Get started with advertising on Meta
In this training, you'll learn the fundamentals of boosting posts on Facebook. You'll learn how to set clear goals, target your ideal audience, decide on the right budget and optimize ad delivery across various placements. By mastering these key concepts,...
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Grow your business with Meta ads
In this training, learners will understand the value Meta offers to help grow their business and when to use boosted posts versus Meta Ads Manager. They will also learn how to boost their first post on Meta technologies and get...
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Shell Page: EComm Mid Market
TBC Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled.To log in, head to the top right corner and click on the 'Log In' button. Once logged in, review your...
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WTT - AI
In this training, you’ll explore how to use key insights to shape a successful holiday strategy and gain a competitive edge for the holiday season. You’ll also learn the creative best practices for developing impactful holiday assets, along with a...
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Enhancing your workflow with new AI creative tools and features
Join us for a live webinar as we explore Meta’s creative automation landscape—showcasing the latest products and features and equipping you with the tools to elevate your ad performance through the power of automation, personalization and scalable creative delivery. What...
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Get ready for the holidays: Catalog strategies for more efficient campaigns
The purpose of this workshop is to help learners prepare their ad strategy for the upcoming holiday shopping season. The workshop covers the benefits of using a product catalog and how to maintain one by following best practices. Next...
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Get Holiday Ready: Maximize Peak Season Performance with Meta Advantage+
It’s not too early to start planning for the holiday season! Learn how to incorporate the power of Meta Advantage+ into your holiday plans in our upcoming webinar on Wednesday, July 23. Hear from Meta experts as they uncover trends...
