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Learn new skills to build your brand or business
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1217 results returned

  • The Role of the Newsroom

    Get practical advice on how journalists can contribute to your reader revenue approach.

    • Rating 4.7

  • PROFESSIONAL · 510-101 Meta Certified Advanced Marketing Developer

    The Advanced Marketing Developer learning path prepares learners for the Advanced Marketing Developer certification exam and coding assessment. This track prepares learners to implement the Facebook SDK, set up and troubleshoot App Events on iOS and Android. It also helps...

    • Collection
    • Rating 5.0

  • Use WhatsApp for a business

    Learn how to create a WhatsApp Business Account and explore key features for communicating with customers.

    • Path
    • Duration 18m
    • Rating 4.9
    • Beginner
    • Credential

  • Amplify Your Fundraising Efforts

    Learn how to use free tools to help you collect donations and enable supporters to fundraise for your non-profit. The module will also teach you how to scale your organization and drive tangible results with the help of Facebook Ads.

    • Event

  • Engage Your Supporters With Facebook

    Learn what goes into creating an effective Facebook strategy to ensure you get the most out of your online efforts. This class is packed with practical tips to strengthen relationships with your supporters and motivate online talent to actively promote...

    • Event

  • Ad formats and placements

    Learn how to select ad formats and design creative strategies to reach your audience at each stage of the audience journey.

    • Path
    • Duration 20m
    • Rating 4.9
    • Beginner
    • Credential

  • Industry Insights: A guide for agency success

    Do you have clients in the ecommerce, professional services, healthcare or automotive industry? In this webinar, you’ll learn about:- Latest industry insights and exclusive Meta ad resources to help with client pitches, business reviews and conversations with clients. - Best...

    • Event
    • Rating 4.7

  • Webex Testing

    This activity page is dedicated to the Webex test runs. Please feel free to schedule as many as you need as you familiarize yourselves with the new platform. We recommend that all coordinators schedule a test event so that we...

    • Event

  • How to Earn Money with Facebook

    Understanding how to monetize your Live content can sometimes be confusing. That's why Meta Product Marketing Manager Rochelle Robertson walk you through the basics of monetizing on Facebook and share some helpful resources.

    • Video
    • Rating 5.0

  • Optimize Meta Conversions API

    The Conversions API must be set up properly to work as effectively as possible. Ongoing maintenance can also help identify opportunities for improvement and ensure that your setup is working well. This training describes how you can optimize the configuration...

    • Event
    • Rating 3.7

  • From business goals to ad objectives

    Learn how to create measurable business goals and choose the campaign objective to meet your goal.

    • Path
    • Duration 15m
    • Rating 4.5
    • Beginner
    • Credential

  • Meta Ads Manager

    In this course, you'll learn how to set up a campaign in Meta Ads Manager and you'll explore the difference between campaigns, ad sets and ads.

    • Path
    • Duration 20m
    • Rating 4.7
    • Intermediate
    • Credential

  • Improving your client’s ad performance with data

    This training discusses how the Conversions API can help advertisers establish a more reliable data connection that leads to improved marketing campaign performance. The purpose of this workshop is to help agencies map their business objectives to what is functionally...

    • Video

  • Frictionless Purchasing

    Your purchase forms may be making it too hard for your most loyal readers to support the journalism they love. Optimize how your audiences sign up, subscribe and donate and watch your reader support soar.

    • Rating 5.0