Running A/B tests in Meta Ads Manager
In this lesson you’ll learn how to choose a variable for your A/B test and create A/B tests
In this lesson you’ll learn how to choose a variable for your A/B test and create A/B tests
Learn how to use Meta Foresight resources to inform your strategy and solve business challenges.
Learn how to measure the impact of your marketing with Conversion Lift and decide on the best actions to take based on the results.
Tell us what you want to achieve for your business so we can build you a customised home page.
Join this sports industry focused webinar to learn more about the Branded Content solutions on Facebook and Instagram and how you can package and value your content for sponsors.
Get ready to take some notes as wellness creator, Dr. Kojo Sarfo, drops gems on how to maximize your earnings from Facebook Stars as a Live creator.
Discover online webinars from Meta Blueprint which can help grow your business.
Build to Grow is a Meta partnership program focused on supporting top-tier businesses who want to continue on the fast-track of rapid growth.
Are you studying for the Digital Marketing Associate Certification, but need some extra help? Or perhaps, would prefer a live virtual experience while studying with a group of peers? This one-day workshop will deepen your knowledge around the Advertising...
This course explores how you can achieve, and optimize for, quality leads using lead generation solutions across Meta technologies.
Guidance on how to drive long term brand equity and implementing the optimal full funnel mix from brand awareness to conversions based on research from Oxford University Cross Media Study. Don't see any events here? Be sure to log...
Retention best practices and testing frameworks for lapsed, loyalist, trialist audiences and advanced retention strategies. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled.To log in, head to the top...
To use the Conversions API as effectively as possible, you need to ensure that it's set up properly. Ongoing maintenance can also help identify opportunities for improvement. This training describes how you can optimize your configuration of the Conversions API...
This training begins with an overview of what an omnichannel marketing strategy is, the value of connecting omnichannel data, specifically offline events. We then go into how to share offline events with the Conversions API and review implementation options. We...
In this course, we'll learn how to extract insights from data and how to use insights to make data-driven recommendations.
This lesson explains how machine learning optimizes targeting and helps increase sales.
This lesson explores how to target your ads with high precision and identify how performance marketing works with targeting tools